New Meadowlands Stadium now officially named MetLife Stadium!



by Thai Tseng


On August 23, 2011 the New $1.6 billion Meadowlands Stadium in East Rutherford, New Jersey officially changed its name to MetLife Stadium after a 25 year agreement was reached on naming rights. MetLife Stadium is currently used by both the New York Jets and New York Giants during the NFL season, and hosts many other events throughout the year as well.

MetLife Stadium is not only the home to two NFL teams, but also hosts concerts, college football games, international soccer, and many more important events throughout each year. As far as premium seating experiences, the stadium offers two different types of premium seating for visitors, suites and clubs.

Because of its unique distinction of being played upon by two NFL franchises, MetLife Stadium is one of the most attended stadiums in the country, with an estimated 2 million fans piling into it each and every year.

Not only that, but the two NFL teams that occupy it are two of the well-recognized franchises in the NFL with large national fan bases to accompany each one. With that much foot traffic coming into the stadium and popularity of the two teams, it should be of no surprise then that MetLife had to pay a considerable amount of money for the naming rights, which is estimated to be in the ballpark of $20 million per year.

Included in the agreement alongside the naming rights to the stadium, the large insurance company (if anyone is not familiar with MetLife, it is in the business of insurance, employee benefit programs, and annuities for tens of millions of individuals throughout the entire world) also gets an estimated 120,000 square feet or space in the west entrance to promote itself, signs on the exterior portion of the building, and future opportunities when it comes to media arrangements for the Jets and Giants.




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